As relayed by Apple insider:
"Our research suggests this Smart TV would go well beyond the miniature $99 second-generation Apple TV that the company released last fall and provide a full-blown TV product for consumers," White said.
He went on to say that although Apple has long been projected by company watchers to enter the HDTV market, the Mac maker now appears to be "moving down this pace at a faster pace than the market expected."
source: http://www.appleinsider.com/
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